Travers
Travers Tool Co - Metalworking Tools and Industrial Supplies
The Challenge
❖ Craft new UI and UX that aligns with user expectations. ❖ The lack of ability to identify areas of improvement and not being proactive in gearing up the site to take on challenges resulted in a struggling growth graph.
Project Goals
❖ Starting from the home page, provided design changes, structural and functional changes across the site’s menu, and so on. ❖ Modernized UI/UX: Delivered a refreshed and intuitive design, improving customer engagement and user experience.
